The GRL PWR campaign was created to actively inspire, encourage & unify females!

We consciously selected females from different backgrounds and of different body sizes to better represent our supporters and just real girls overall!

These 7 beautiful, ambitious girls spent the day at Simmi HQ with a professional team documenting their every move. They got the chance to experience a day in the life of a blogger and spoke about their personal goals and inspirations. They are all sporting the UOX Collection by Gold Getter.

We approached #StudioWithDesthy with the concept and she immediately brought it to life with her ideas and managed the entire day with her team. If you are a blogger and would like to create a portfolio or a brand with a deeper cause & would like to express it in an unorthodox, fun way, Desthy is your girl!



A big thank you to the models:








 Hope you all enjoy!

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